Just compared sending cold emails to joining a local business group

For the last two months, I tried two ways to find new clients. I sent about 200 cold emails and also went to four meetings of a small business group in my city. The cold emails got me maybe two replies that went nowhere. But at the second group meeting, I talked to a guy who runs a print shop. He liked my graphic design work and gave me a project right there. That one job paid $800. The big difference was just talking to people face to face. They could see I was a real person, not just another email in their inbox. I spent less time and got a better result from showing up in person. Has anyone else found that local groups work better than online outreach?

2 comments

2 Comments

calebscott2d ago

Seriously, how much time did you waste writing those emails?

william3202d ago

Oh man, way too much time. I got so deep into rewording one sentence I almost forgot what I was even asking for. Let's just say my cat took a full nap on my lap during the whole process. It's a problem.